A green shield icon with a checkmark inside sits to the left of the words “WP Smart Consent” in light gray text on a white background. The overall design appears clean and modern, suggesting trust and security.
Nahnu Plugins A product by Nahnu Plugins
Easy Digital Downloads
Ecommerce
+
Groundhogg
WordPress CRM

Easy Digital Downloads + Groundhogg

WP Smart Consent adds a GDPR-compliant opt-in checkbox to Easy Digital Downloads. When a customer ticks it and places an order, their details are automatically forwarded to Groundhogg in real time.

The complete consent journey

How Easy Digital Downloads and Groundhogg connect through WP Smart Consent

WP Smart Consent adds a GDPR-compliant opt-in checkbox to the checkout. It is unchecked by default, so the customer must actively tick it to subscribe. When they do and places an order, WP Smart Consent immediately captures the consent with a timestamp and stores it in your WordPress database, giving you a complete audit trail without any third-party dependency. In the same request, it adds the contact directly to Groundhogg inside your WordPress installation, with name, email, and any custom fields you have mapped. No data leaves your server. No cron delays. No code.

Easy Digital Downloads & Groundhogg

Easy Digital Downloads

Easy Digital Downloads

Sell digital products on WordPress with ease.

Ecommerce

The definitive plugin for selling digital products on WordPress.

Easy Digital Downloads (EDD) is the go-to solution for selling digital products on WordPress. WP Smart Consent renders an opt-in checkbox inside the EDD purchase form, captures consent when the order is created, and forwards opted-in buyers to your CRM when payment is confirmed. Compatible with all gateway types, including off-site IPN and free orders.

Visit Easy Digital Downloads
Groundhogg

Groundhogg

Open-source CRM and marketing automation for WordPress.

WordPress CRM

Open-source CRM and marketing automation for WordPress. Your data, your server, your rules.

Groundhogg is a powerful self-hosted CRM and marketing automation plugin for WordPress with full funnel building and tagging. WP Smart Consent creates or updates Groundhogg contacts and can enrol them in funnels on every opt-in.

Visit Groundhogg

Everything the integration does

  • GDPR opt-in checkbox added to Easy Digital Downloads, no code required
  • Contact added directly to Groundhogg inside WordPress, no remote API call
  • Consent timestamp stored locally in WordPress for your audit trail
  • Name, email, and custom field mapping configured from the WP Smart Consent dashboard
  • Unchecked by default . The customer must actively tick to subscribe
  • Works with all EDD payment gateways including off-site and free orders
  • Works on CDN-cached pages . Geo-aware JS corrects the checkbox state for cached pages
  • One-click enable in WP Smart Consent settings . No code or webhooks to configure
  • Consent log viewable in the WP Smart Consent dashboard with per-entry details
  • No data leaves your server — Groundhogg runs entirely inside WordPress
  • No remote API key needed — WP Smart Consent uses Groundhogg's native PHP functions

Built for privacy regulations

  • Checkbox is unchecked by default . Explicit opt-in, never pre-ticked
  • Only contacts who tick the box are ever forwarded to Groundhogg
  • Consent timestamp recorded at the moment of checkout and stored on your server
  • Consent data lives in your WordPress database . No third-party consent storage
  • No tracking scripts, cookies, or external requests added to your storefront
  • Works alongside any cookie consent or GDPR compliance plugin
  • Marketing consent is recorded separately from order or transaction data
  • Designed to meet GDPR, PECR, CAN-SPAM, CASL, and similar opt-in regulations

Common questions

Do I need to edit my Easy Digital Downloads template?

No. WP Smart Consent hooks directly into Easy Digital Downloads's action system and injects the checkbox automatically. There is nothing to edit in your theme, checkout template, or form layout.

Does the customer have to opt in?

Yes. The checkbox is unchecked by default, so the customer must actively tick it to subscribe. This is intentional: explicit, unambiguous consent is required by GDPR. Only customers who tick the box are forwarded to Groundhogg. Customers who leave it unticked are never added to your list.

What data is sent to Groundhogg?

By default: first name, last name, and email address. You can map additional custom fields from the WP Smart Consent dashboard to any field your source plugin captures , such as order value, product name, or any custom form field.

How does consent get recorded?

Consent is logged locally in your WordPress database with the subscriber's email, the source plugin name, and a timestamp, giving you a complete audit trail without any third-party dependency.

Do I need a Groundhogg account?

Yes. You'll need an active Groundhogg account and an API key (or equivalent credential) to enter in the WP Smart Consent settings. The plugin handles all API communication from there.

What happens if I switch CRMs later?

Your consent records stay safe in WordPress. You can change the destination CRM in WP Smart Consent settings at any time. New opt-ins go to the new CRM; historical records remain in your database.

Easy Digital Downloads
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Groundhogg

Start collecting GDPR consent from Easy Digital Downloads today

Install WP Smart Consent, activate the Groundhogg integration, and opted-in subscribers flow from Easy Digital Downloads to Groundhogg in under 5 minutes.

Get WP Smart Consent Browse all integrations

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