Comparison
SureContact

SureContact

Cloud ESP
VS
Mailchimp

Mailchimp

Cloud ESP
Gravity Forms

Gravity Forms

For use with

SureContact vs Mailchimp

Which CRM should you use with Gravity Forms and WP Smart Consent? Both are fully supported. Here is a side-by-side breakdown to help you decide.

SureContact

SureContact

Cloud ESP

SureContact is an email marketing and contact management platform built specifically for WordPress users, from the Brainstorm Force team behind Astra, SureCart, and SureForms. Because SureContact is built for WordPress, connecting it to WP Smart Consent is seamless: opted-in contacts are added directly via the native API with no third-party webhook needed. If you already use SureCart for checkout or SureForms for lead capture, SureContact completes the loop, giving you a single ecosystem for your entire consent and email marketing workflow.

  • WordPress users already in the Brainstorm Force ecosystem (Astra, SureCart, SureForms)
  • Free plan: Check surecontact.com
  • Automation: Yes — built-in email sequences and contact automation
  • Ecommerce: Yes — native SureCart integration, built for WordPress stores
  • Real-time sync from Gravity Forms via WP Smart Consent
Mailchimp

Mailchimp

Cloud ESP

Mailchimp helps businesses of all sizes grow their audience and revenue through email, automations, and analytics. WP Smart Consent instantly adds opted-in contacts to your Mailchimp audience with the correct tags and merge field values.

  • Beginners and small businesses
  • Free plan: Yes
  • Automation: Yes (Customer Journeys)
  • Ecommerce: Yes (strong)
  • Real-time sync from Gravity Forms via WP Smart Consent

Feature comparison

Feature
SureContact
Mailchimp
Pricing Subscription-based — check surecontact.com for current plans Free up to 500 contacts, then paid
Best for WordPress users already in the Brainstorm Force ecosystem (Astra, SureCart, SureForms) Beginners and small businesses
Free plan Check surecontact.com Yes
Automation Yes — built-in email sequences and contact automation Yes (Customer Journeys)
Ecommerce focus Yes — native SureCart integration, built for WordPress stores Yes (strong)
Hosting Cloud SaaS Cloud SaaS
API Native WordPress-first API REST API v3
Support Brainstorm Force support team Email / chat (paid plans)
WP Smart Consent sync Real-time, no cron Real-time, no cron
Custom field mapping Yes Yes
GDPR consent stored Locally in WordPress Locally in WordPress

Both integrations are fully supported by WP Smart Consent. The right choice depends on your existing stack, budget, and automation needs.

Common questions

Can I switch CRMs later?

Yes. WP Smart Consent stores consent locally first. You can change your destination CRM in the settings at any time — historical opt-ins stay safe.

Can I use both at the same time?

WP Smart Consent currently sends to one destination per source. If you need multi-destination routing, you can chain via a middleware like WP Fusion.

Does it work with Gravity Forms?

Yes. Both SureContact and Mailchimp are fully supported as destinations for Gravity Forms opt-ins through WP Smart Consent.

More comparisons for Gravity Forms

Ready to connect Gravity Forms to your CRM?

WP Smart Consent supports both SureContact and Mailchimp , plus 17 more destinations.

Use SureContact Get WP Smart Consent Use Mailchimp

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