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Comparison
Brevo

Brevo

Cloud ESP
VS
ActiveCampaign

ActiveCampaign

Cloud ESP
Forminator

Forminator

For use with

Brevo vs ActiveCampaign

Which CRM should you use with Forminator and WP Smart Consent? Both are fully supported. Here is a side-by-side breakdown to help you decide.

Brevo

Brevo

Cloud ESP

Brevo (formerly Sendinblue) is a complete marketing platform covering email, SMS, chat, and CRM. WP Smart Consent subscribes opted-in contacts to your Brevo lists and can trigger transactional workflows immediately after checkout.

  • Budget-conscious teams needing email + SMS
  • Free plan: Yes (generous)
  • Automation: Yes
  • Ecommerce: Yes
  • Real-time sync from Forminator via WP Smart Consent
ActiveCampaign

ActiveCampaign

Cloud ESP

ActiveCampaign combines email marketing, automation, CRM, and sales features. WP Smart Consent pushes opted-in contacts to ActiveCampaign with list assignment, tags, and custom field mapping configured from the WP Smart Consent dashboard.

  • Deep automation and CRM power users
  • Free plan: No (14-day trial)
  • Automation: Yes (advanced)
  • Ecommerce: Yes
  • Real-time sync from Forminator via WP Smart Consent

Feature comparison

Feature
Brevo
ActiveCampaign
Pricing Free up to 9,000 emails/mo From $15/mo (paid only)
Best for Budget-conscious teams needing email + SMS Deep automation and CRM power users
Free plan Yes (generous) No (14-day trial)
Automation Yes Yes (advanced)
Ecommerce focus Yes Yes
Hosting Cloud SaaS Cloud SaaS
API REST API v3 REST API v3
Support Email (free), phone (paid) Email, chat, phone
WP Smart Consent sync Real-time, no cron Real-time, no cron
Custom field mapping Yes Yes
GDPR consent stored Locally in WordPress Locally in WordPress

Both integrations are fully supported by WP Smart Consent. The right choice depends on your existing stack, budget, and automation needs.

Common questions

Can I switch CRMs later?

Yes. WP Smart Consent stores consent locally first. You can change your destination CRM in the settings at any time — historical opt-ins stay safe.

Can I use both at the same time?

WP Smart Consent currently sends to one destination per source. If you need multi-destination routing, you can chain via a middleware like WP Fusion.

Does it work with Forminator?

Yes. Both Brevo and ActiveCampaign are fully supported as destinations for Forminator opt-ins through WP Smart Consent.

More comparisons for Forminator

Ready to connect Forminator to your CRM?

WP Smart Consent supports both Brevo and ActiveCampaign , plus 17 more destinations.

Use Brevo Get WP Smart Consent Use ActiveCampaign

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