Mailjet
Cloud ESP
Brevo
Cloud ESP
Formidable Forms
For use withWhich CRM should you use with Formidable Forms and WP Smart Consent? Both are fully supported. Here is a side-by-side breakdown to help you decide.
Mailjet is a robust email and SMS marketing platform known for its strong deliverability and developer-friendly API. WP Smart Consent forwards opted-in contacts to your Mailjet contact lists with full name and email field mapping.
Brevo (formerly Sendinblue) is a complete marketing platform covering email, SMS, chat, and CRM. WP Smart Consent subscribes opted-in contacts to your Brevo lists and can trigger transactional workflows immediately after checkout.
Side by side
| Feature |
Mailjet |
Brevo |
|---|---|---|
| Pricing | Free up to 6,000 emails/mo | Free up to 9,000 emails/mo |
| Best for | Teams needing solid deliverability at low cost | Budget-conscious teams needing email + SMS |
| Free plan | Yes | Yes (generous) |
| Automation | Basic | Yes |
| Ecommerce focus | Basic | Yes |
| Hosting | Cloud SaaS | Cloud SaaS |
| API | REST API v3 | REST API v3 |
| Support | Email (free), priority (paid) | Email (free), phone (paid) |
| WP Smart Consent sync | Real-time, no cron | Real-time, no cron |
| Custom field mapping | Yes | Yes |
| GDPR consent stored | Locally in WordPress | Locally in WordPress |
Both integrations are fully supported by WP Smart Consent. The right choice depends on your existing stack, budget, and automation needs.
FAQ
Yes. WP Smart Consent stores consent locally first. You can change your destination CRM in the settings at any time — historical opt-ins stay safe.
WP Smart Consent currently sends to one destination per source. If you need multi-destination routing, you can chain via a middleware like WP Fusion.
Yes. Both Mailjet and Brevo are fully supported as destinations for Formidable Forms opt-ins through WP Smart Consent.
Also compare
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ActiveCampaign
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WP Smart Consent supports both Mailjet and Brevo , plus 17 more destinations.