Campaigner
Cloud ESP
Klaviyo
Cloud ESP
Formidable Forms
For use withWhich CRM should you use with Formidable Forms and WP Smart Consent? Both are fully supported. Here is a side-by-side breakdown to help you decide.
Campaigner is a feature-rich email marketing platform built for mid-market businesses, offering advanced segmentation, A/B testing, and workflow automation. WP Smart Consent subscribes opted-in contacts to your Campaigner lists via the official API.
Klaviyo is the marketing automation platform built for ecommerce, driving revenue through behavioural email and SMS. WP Smart Consent adds consent-gated contacts to your Klaviyo lists with full profile and order context.
Side by side
| Feature |
Campaigner |
Klaviyo |
|---|---|---|
| Pricing | From $59/mo (no free plan) | Free up to 250 contacts, then paid |
| Best for | Mid-market teams with complex segmentation needs | Ecommerce brands and DTC stores |
| Free plan | Trial only | Yes |
| Automation | Yes (advanced) | Yes (flows) |
| Ecommerce focus | Yes | Yes (best-in-class) |
| Hosting | Cloud SaaS | Cloud SaaS |
| API | REST API | REST API v2024 |
| Support | Email / phone | Email / chat (paid) |
| WP Smart Consent sync | Real-time, no cron | Real-time, no cron |
| Custom field mapping | Yes | Yes |
| GDPR consent stored | Locally in WordPress | Locally in WordPress |
Both integrations are fully supported by WP Smart Consent. The right choice depends on your existing stack, budget, and automation needs.
FAQ
Yes. WP Smart Consent stores consent locally first. You can change your destination CRM in the settings at any time — historical opt-ins stay safe.
WP Smart Consent currently sends to one destination per source. If you need multi-destination routing, you can chain via a middleware like WP Fusion.
Yes. Both Campaigner and Klaviyo are fully supported as destinations for Formidable Forms opt-ins through WP Smart Consent.
Also compare
ActiveCampaign
Kit (ConvertKit)
WP Smart Consent supports both Campaigner and Klaviyo , plus 17 more destinations.
